How COVID-19 Data Can Help Your Association Retain Members

How COVID-19 Data Can Help Your Association Retain Members

COVID-19 has made 2020 a really hard year for associations—especially those who are paying attention to their membership data. According to Cafe America, 67.9% of nonprofits have seen a decline in contributions with 97.4% expecting to see further declines over the...

To Impute or Not to Impute: Working with Incomplete Data

To Impute or Not to Impute: Working with Incomplete Data

That is the question. Or, if not the question, at least an important one! Especially when paired with how should be impute? But before we go down that path and say the word impute another dozen times, maybe I should explain what it means in this context!

Learning Data Science: Dray’s Journey

Learning Data Science: Dray’s Journey

So, let’s start with a confession: data science and machine learning are fascinating but beyond what I ran into tangentially with a background in computer science and economics, they never seemed relevant in my years of consulting with associations and membership organizations. Homework time…

Business Intelligence and Data Analytics

Business Intelligence and Data Analytics

What are organizations typically talking about when they discuss business intelligence? In my experience, they’re generally referring to some way of reviewing and summarizing what they have collected – in various forms including databases, spreadsheets, and whatever else they use to track information – so people can readily understand what is. This is great! But…